Ambition Mission

A little sales nugget - Follow up with people in the reverse order that they contacted you.

Most know that it is always a great idea to exceed people’s expectations.  How often is the reason YOU bought a product or service because of tremendous (or lightning fast) follow up?  It creates that “wow” factor and makes a sales that much more likely. 

We all know the realities of daily work environments don’t typically afford us the ability to respond that quickly all the time.  Obviously, when you can respond immediately, do it!  The tip of following up in the reverse order simply means that when there are 10 people’s emails or calls to respond to, begin with the most recent, not the one that came in first. 

Let’s assume that these 10 emails/calls came in within the last 3 hours.  Once you begin to respond to all, the response time will likely range for all customers from 1 hr to over 3 hrs.  Follow up in reverse order, and the response time ranges from a few minutes to over 3 hours.  Is a 4 hour response any more or less impressive than a 3 hour response?  Likely the difference is negligible.  However, there is a HUGE difference in a 5 minute response versus an hour - and that’s why this tip makes sense.  Use this strategy to get more “wow” factors with your clients, prospects, employees, vendors, and others and success will follow!

 Let Ambition Be Your Mission

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This entry was posted on Tuesday, May 11th, 2010 at 12:18 pm and is filed under Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.